This Digital Research Repository includes the intellectual research output of the academics, scholars and students of the University of Vavuniya. The repository was intended to aid in the dissemination and preservation of digital content created by members of University of Vavuniya. It also serves as an online archive to raise the visibility and impact of our groundbreaking work across various disciplines.
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Mohan, M.; Suryanarayana, A.
(Faculty of Business Studies, University of Vavuniya, 2021-12)
Performance Counselling (PC) in the Indian Air Force (IAF) was evolved over the years and has been made mandatory recently. However, it is not known if the process is effective and is actually helping improve the performance ...
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Karunanithy, M.
(Faculty of Business Studies, University of Vavuniya, 2022-12-31)
Customer retention is crucial to organizations for their sustainability. Retaining customers is cost beneficial rather than acquiring new. Building a mutually beneficial relationship with customers is becoming important ...
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Padmakanthi, N.P.D.
(Faculty of Business Studies, University of Vavuniya, 2022-12-31)
Financial literacy is a significant factor affecting the country's financial well-being and financial stability. The financial literacy rate is lower in Sri Lanka than the print literacy rate. Financial knowledge has an ...
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Selvarajan, P.; Jeyaseelan, S.
(Faculty of Business Studies, University of Vavuniya, 2022-12-31)
Consumer Ethnocentrism has a huge impact on consumption of domestic and foreign manufactures goods. Previous research witnessed that Consumer Ethnocentrism affects the consumers’ decision of whether to buy domestic or ...
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Navaneethan, V.; Velnampy, T.; Nimalathasan, B.
(Faculty of Business Studies, University of Vavuniya, 2022-12-31)
In the fourteen years since the end of the war, the Northern province of Sri Lanka has made some progress toward post-war recovery. In the absence of a comprehensive post-war need assessment and strategic development plan ...
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